Privacy Policy

Effective Date: May 2025

The Wingman Group ("we", "us", or "our") is committed to protecting and respecting your privacy. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable UK privacy laws.

1. Who We Are

The Wingman Group is registered in England and Wales under Company No. 16435990. Our registered office is located at 22–25 Portman Close, London W1H 6BS. We are a marketing, training, and strategic brand support agency for the drinks and hospitality industry.

2. What Data We Collect

We collect different types of personal data depending on how you interact with our website and services. This may include:

  • Full name, job title, and company name

  • Contact information such as email address, phone number, and postal address

  • Preferences, feedback, and survey responses

  • Website usage data including IP address, browser type, time zone, and navigation behaviour

  • Marketing preferences and interaction history

We may also collect special category data (e.g. dietary requirements or accessibility needs) when necessary for events or training services, and only with your explicit consent.

3. How We Use Your Information

We process your personal data for the following purposes:

  • To respond to your enquiries and provide requested services

  • To send you service-related information or updates

  • To manage events, bookings, and communications

  • To improve our website content, layout, and functionality

  • For marketing communications where consent has been given

  • To comply with legal obligations, resolve disputes, and enforce our agreements

We do not use your personal data for automated decision-making or profiling.

4. Legal Basis for Processing

We rely on the following legal grounds to process your data:

  • Consent: when you subscribe to marketing or opt-in communications

  • Contractual necessity: for delivering services you request

  • Legal obligations: for accounting, tax, or regulatory compliance

  • Legitimate interests: to conduct and grow our business in a balanced and non-intrusive way

5. Data Sharing and Disclosure

We do not sell or rent your data. We may share your personal data with:

  • Trusted third-party service providers (e.g. website hosts, CRM tools, payment processors)

  • Professional advisors (e.g. legal, accounting, or insurance consultants)

  • Government bodies or regulators, when legally required

All third parties are contractually bound to protect your data and may not use it for other purposes.

6. International Transfers

If your data is transferred outside the UK or European Economic Area (EEA), we ensure it is protected using legally approved safeguards such as Standard Contractual Clauses or adequacy decisions.

7. How We Protect Your Data

We use a combination of physical, technical, and organisational security measures including:

  • SSL encryption on our website

  • Firewalls and secure servers

  • Access controls and password protection

  • Staff training and data handling procedures

8. Your Rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you

  • Rectify incorrect or incomplete information

  • Erase your personal data ("right to be forgotten")

  • Restrict or object to processing

  • Data portability in certain cases

  • Withdraw consent at any time

  • Lodge a complaint with the Information Commissioner's Office (ICO)

To exercise your rights, contact us at hello@wingmangroup.co.uk.

9. Data Retention

We retain personal data for only as long as necessary:

  • Client data: for the duration of the relationship and up to 6 years after

  • Marketing data: until you unsubscribe or request deletion

  • Financial and legal records: for as long as required by law

10. Updates to This Policy

We may revise this policy from time to time. Updated versions will be posted on our website with a new effective date.