
Home House London
Client Type
Website Link
https://www.homehouse.co.uk/
The Client
Home House is a prestigious private members club located in a Georgian townhouse on Portman Square, London. Known for its seamless blend of 18th-century architecture with eclectic contemporary style, it offers its members an extraordinary space for dining, entertaining, and socialising. The club boasts a mix of elegant lounges, a vibrant bar scene, fine dining rooms, and opulent bedrooms — all with a subtle air of exclusivity.
The clientele at Home House is as diverse as it is distinguished — artists, entrepreneurs, creatives, and professionals who appreciate quality and culture. The atmosphere is refined yet relaxed, with a program of events and cultural offerings that keeps the community vibrant and engaged. It's the kind of place where heritage and hedonism meet, and where a carefully curated drink becomes part of the storytelling.
This backdrop made Home House an ideal platform for introducing a product like Old Pilots — a gin that tells its own tale of craftsmanship, travel, and detail. The venue's reputation for embracing quality and creativity allowed for seamless integration of our brand.
Overall Summary
Our partnership with Home House London is a testament to synergy between premium spirits and elite hospitality. As a luxury private members club in the heart of Marylebone, Home House represents sophistication, individuality, and timeless elegance — values that align closely with the spirit of our brand. From the outset, it was clear there was a mutual appreciation for craftsmanship, heritage, and experiential storytelling, forming the perfect foundation for collaboration.
When we approached Home House with our proposal to introduce Old Pilots Gin, the conversations were as fluid as our cocktails. Their team, known for curating elevated experiences for discerning clientele, welcomed the idea of not just a product placement, but a true partnership. We worked together to explore immersive ways of embedding the gin within their member offering — from signature serves on the menu to exclusive launch events that reflected the club's distinctive character.
The result was more than a listing. Our relationship has evolved into a joint celebration of artisanal quality and curated moments. Together, we've hosted activations that bridge classic charm and modern mixology, and continue to craft ideas that push the boundary of traditional spirit marketing. Home House is more than a client — it's a canvas where the story of Old Pilots continues to unfold.
Our Work
Brand partnership and alignment with Home House's premium experience
Exclusive gin placement within member menus and curated cocktail lists
Hosted private tasting sessions and launch events within the club
Co-branded marketing materials and drink menus
Ongoing collaboration for bespoke activations and member engagement
The Wingman Group
We're your wingman — the team you call when you want to launch with strength, train with purpose, and grow with consistency.
The Wingman Group
22 - 25 Portman Close London W1H 6BS
020 3051 0454
hello@wingmangroup.co.uk