Active Hospitality Group

Client Type

Website Link

https://active-hospitality.com/

The Client

Active Hospitality Group is a multi-property hotel and leisure management company focused on delivering outstanding guest experiences through innovative operations and bold partnerships. Their venues range from classic city hotels to destination resorts, each with its own local flair.

Overall Summary

Our partnership with Active Hospitality marks a major milestone in our national strategy to bring Old Pilots to the forefront of UK hospitality. As a dynamic and growing hotel management group, Active Hospitality shares our commitment to quality guest experiences and operational excellence. This collaboration was built on a shared ambition to embed distinctive, story-led spirits into venues that span diverse markets and clientele.

Working alongside their F&B leads and brand directors, we are currently rolling out Old Pilots across multiple properties in their portfolio. From designing bar activations and menus to creating staff training modules and guest engagement tools, our team is deeply embedded in the integration process.

This ongoing project showcases the strength of long-term portfolio collaboration and our ability to deliver consistent, scalable brand experiences across different operational contexts. Active Hospitality is not just a client — they are a strategic partner in helping us expand the footprint of Old Pilots in meaningful, value-driven ways.